ALFRESCO
FESTIVAL 2021
FESTIVAL 2021
The award winning bespoke electronic music festival came to me for a radical makeover. They needed a complete branding solution that reflected the edgy but friendly festival and it's underground routes.
Set in beautiful country surroundings with a lake and woods we wanted to include some nods to nature but wrap it in a digital, contemporary world.
We created a suite of assets to fulfil their social needs as well as festival signposting, merchandise and OOH.